EVENT DOSSIER
On September 9, 2026, the Supreme People's Court released 9 typical cases of unfair competition. Case No. 5 involved an electronic company selling a product called “Point Slider” and guiding delivery drivers to use it. This behavior was determined by the Huangpu District People's Court in Guangzhou to be an act of disrupting the fair competition order of the platform, circumventing operating rules, and interfering with the scheduling algorithm. The court ordered the electronic company to pay a total of 3 million yuan in compensation to certain technology companies and other parties, and the first-instance judgment has taken effect. The typical cases released also clearly stated that malicious re-coding and reconstruction, using AI to generate fake evaluation articles in bulk, tampering with or editing live-streaming sales videos to mislead consumers, and publishing unfounded negative reviews in comparative advertising all constitute unfair competition or false advertising.
最高人民法院今日发布 9 件反不正当竞争典型案例，涵盖 AI、直播电商等新兴领域。其中案例五涉及抢单“物理外挂”破坏平台公平竞争秩序，对平台经济健康规范发展具有示范意义。广东省广州市黄埔区人民法院一审认定，某电子公司销售名为“点滑器”的产品并通过教程指导骑手使用，该行为规避平台操作规则、干扰调度算法运行，构成对平台正常经营活动的实质性妨碍，同时导致合规骑手获取订单机会大幅减少并损害消费者及商家权益。法院遂判令某电子公司赔偿某科技公司等 300 万元，该一审判决已生效。此次发布的典型案例还明确恶意“转码重构”、利用 AI 技术批量生成虚构测评文章、篡改同行直播带货视频误导消费者、恶意剪辑拼接测评视频贬损竞争对手商品性能以及在比较广告中发布无专业依据支撑的负面评价等行为均构成不正当竞争或虚假宣传。最高人民法院表示…