It is reported that the number of viewers for Sony SIE’s latest State of Play game launch has significantly decreased.
2026-09-07 10:05General🔥 40.2 heat score
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The number of views for Sony Interactive Entertainment’s latest State of Play game event saw a significant decline. Data showed that the number of views during the live broadcast dropped to 2.8 million, with a peak of approximately 982,000 views, which is significantly lower than the 5.18 million views and 3 million peak views in June this year. Analysis suggests that the decline is mainly due to two factors: first, the adjustment of the broadcast time, delaying the live broadcast to North America in the morning to align with Asian hours; second, the content quality received negative feedback from 59% of players. In terms of individual trailers, “The Marvel’s Wolverine” topped the list with approximately 1.6 million views, followed by “GTA 6” paired with a DualSense controller (approximately 886,000 views) and the movie trailer for “Resident Evil” (approximately 783,000 views). Additionally, insufficient stability of the event content was also identified as one of the problems.
During Sony SIE’s latest State of Play game event, viewership dropped significantly to 2.8 million views, with a peak of approximately 982,000 views, far below the 5.18 million views and 3 million peak views in June this year. According to analysis by foreign media outlet PushSquare, the decline was mainly due to changes in broadcast timing: the live event was postponed to North America in the morning during Asian time, whereas it was usually held in the afternoon before. Additionally, content quality received negative feedback from 59% of players. In terms of individual trailers, “Marvel’s Wolverine” topped the list with approximately 1.6 million views, followed by “GTA 6” paired with the DualSense controller (about 886,000 views) and the movie trailer of “Resident Evil” (about 783,000 views). Furthermore, the stability of the event content was insufficient; some sessions announced major titles, while others only introduced minor updates, making it difficult for players to predict the scale of the upcoming releases and reduce their expectations.