It is reported that SAIC Audi has abandoned the “Four Rings” strategy: it will only operate under the AUDI brand.

According to TechWeb, SAIC Audi has announced that it will abandon the previously used “Four Rings” joint logo. The brand will no longer display the circular emblem composed of SAIC Group and Audi on vehicle exteriors or in related promotions. Instead, it will operate under the independent AUDI brand name. This adjustment marks a fundamental change in the cooperation model between the two parties, shifting from joint brand operation to a single-brand licensing model.