On August 30, 2026, Changhong held a fall new product launch event in Chengdu, officially releasing the industry’s first AI sports platform, “Changhong LeDong”. Relying on Cloud帆 AI capabilities, this platform reduces the barriers to exercise through voice access and one-click entry via a remote control. It offers professional fitness content covering fat-burning exercises and Pilates across various scenarios, supports simultaneous participation by family members, and features real-time voice guidance and action correction functions. On September 5, 2026, Changhong showcased a full range of AI home appliances at the IFA 2026 exhibition in Berlin, Germany, including the治愈系 AI TV RGB MiniLED, AI smart air conditioners, and M XianSheng refrigerators. During the exhibition, Changhong used the panda IP and ice and snow sports IP as cultural links to explore local solutions for Chinese home appliances entering overseas markets, rejecting internal competition based on specifications, focusing on users’ real needs, and promoting the transformation of home appliances from “going abroad” to “coming in” through a full-stack AI ecosystem.
At the IFA exhibition in Berlin, Germany, in 2026, Changhong unveiled a comprehensive range of AI home appliances. Through scenario-based experiences and leveraging the cultural assets of the Panda IP and ice and snow sports IP, Changhong explored ways to adapt Chinese home appliances to local markets abroad. At the exhibition, Changhong showcased its healing AI TV RGB MiniLED products, AI intelligent air conditioners, and M Fresh refrigerators, deeply integrating Eastern culture with technology. It rejected competitive pressures based on mere technical specifications and focused on users’ real needs. Through its full-stack AI ecosystem, Changhong provided comprehensive support across the entire industry chain, from components to services, facilitating a transition from “going abroad” to “going into local markets” and reshaping the competitive logic of the industry.
On August 30th, Changhong held a fall new product launch event in Chengdu, introducing the most comprehensive range of healing AI TV RGB MiniLED products and officially launching the industry’s first AI fitness platform, “Changhong LeDong”. Leveraging Cloud帆 AI capabilities, this platform enables easy access via voice commands or one-click operation with the remote control, lowering the barriers to fitness. It offers professional fitness content across various scenarios, including fat-burning exercises and Pilates, and allows different family members to participate simultaneously. Additionally, “Changhong LeDong” features real-time voice guidance and action correction, acting as a “digital coach” that accompanies users throughout the process, aiming to transform the TV from a mere viewing device into a central hub for connecting family relationships and promoting interaction in daily life.