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Apple plans to officially launch the foldable iPhone in 2020. Due to memory shortages and excessive costs, the starting price of this model has been raised from the original plan of $1,999 to $2,199, and the top-tier version may cost nearly $3,000. The product features a “short and wide” design, with an inner screen of about 7.8 inches and a 5.5-inch outer screen, aiming to create differentiation and ease of grip. To overcome challenges such as fold creases, hinge reliability, and flexible covers, Apple ultimately used a titanium-aluminum alloy hinge system and custom glass developed in collaboration with Corning. Although its durability and battery life are inferior to some competitors, Apple addresses these issues with its software ecosystem and industry-leading manufacturing quality. Wall Street expects sales of around 7 million to 10 million units this year, and IDC researchers believe it may become a symbol of high luxury in the Chinese market.
苹果计划于 2020 年正式推出折叠屏 iPhone。受内存短缺和成本超标影响，该机型起售价将由原计划的 1999 美元上调至 2199 美元，顶配版本或接近 3000 美元。此前苹果曾试图避开 2000 美元关口定价，参考 iPhone X 策略略低于整数关口。产品采用“短而宽”设计，内屏约 7.8 英寸，外侧配备 5.5 英寸屏幕，旨在制造差异化并便于握持。为突破折痕、铰链可靠性及柔性盖板等挑战，苹果最终采用钛铝合金铰联系统与合作伙伴康宁研发的定制玻璃。尽管耐用性及续航弱于部分竞品，但苹果凭借软件生态优势及行业领先的制造质量应对市场。华尔街预计今年销量约 700 万至 1000 万部，IDC 研究员认为其在中国市场可能成为高端象征。