JD.com’s JoyAI App has launched the first AI digital human capable of real-time video shopping
JD JoyAI App has launched its first AI digital human capable of real-time video shopping, enabling users to “buy right away upon seeing the item, and place orders instantly.” This application relies on the “Universal Doctor” digital human, which integrates the entire shopping process into video calls: after starting a call, users can point their camera at the desired item, and AI will instantly analyze the image and provide product information. With just a simple command like “Help me find similar items,” users can access JD’s products and place orders directly on the call interface, without leaving the app. Additionally, JoyAI supports immediate interruptions, topic changes, and instant responses, naturally integrating shopping into the chat experience. Users can upload an image to customize the digital human’s appearance, personality, voice tone, and interaction scenarios, creating a unique AI digital human with its own personality. This feature not only supports text chat and shopping but also allows for various activities such as singing, dancing, and speaking dialects, thanks to multi-modal technology support. Leveraging JD’s ecosystem, JoyAI App also offers a range of lifestyle services such as ordering food delivery, topping up phone bills, booking hotels, seeking health advice, and receiving financial consultations. Users can initiate requests using natural language and receive seamless processing across all these services. Since the beginning of this year, JoyAI…